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The Kardashians Continue to Dominate the Fashion Industry with Latest Collaboration



The Kardashians Continue to Dominate the Fashion Industry with Latest Collaboration

A Match Made in Fashion Heaven

The Kardashian/Jenner family has once again made waves in the fashion industry, with Kim Kardashian announcing her latest collaboration with Swarovski for her brand SKIMS. This follows her sister Kylie Jenner's recent launch of a new clothing line. The joint effort promises to bring together the best of both brands in a limited edition collection of exquisite body wear and jewelry, adorned with the brilliance of Swarovski crystals.

Glamorous Campaign Starring Kim Kardashian

For the accompanying advertising campaign, Kim Kardashian chose renowned photographer Mert Alas to capture the essence of the collaboration. In the campaign images, the 43-year-old mother of four exudes pure unapologetic glamour as she poses in highly-embellished pieces from the collection. Throughout the campaign, Kim is joined by models Aweng Chuol, Guinevere van Seenus, Jill Kortleve, and Soo Joo Park.

Mixed Reactions from Fashion Enthusiasts

While Kim Kardashian's latest collaboration has generated excitement among her fans, some fashion enthusiasts have expressed skepticism. Critics have compared the collection to past designs from iconic fashion houses such as Fendi, Givenchy, and D&G, claiming that it lacks originality. However, there are also those who appreciate the campaign's aesthetic, likening Kim's look to that of J.Lo and drawing inspiration from the sixties and actress Sharon Tate.

Whether you love it or hate it, the Swarovski x SKIMS collaboration is set to make a statement in the fashion world. Check out the Mert Alas-shot campaign and have your say on this highly-anticipated collection.

Mark Eglon is theFashionSpot's Head of Editorial Content. With over 3000 published articles to his name, Mark is an expert in the fashion industry. He has a particular passion for models Gisele Bündchen, Kate Moss, and Natasha Poly.

By: Mark Eglon
Title: The Kardashians Continue to Dominate the Fashion Industry with Latest Collaboration
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Published Date: Tue, 07 Nov 2023 13:00:00 +0000

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